Design Concept

Obtaining Accurate Feeds Through Emoji Reactions

 
 

Role

Independent Project

Timeline

10 weeks

Skills

Product Thinking

User Research

User Experience Design

Interaction Design

Tools

Figma

InVision

Illustrator

 
 

Getting started…

My brain is always anxious when it comes to making decisions, no matter deciding on what to paint or where to eat. That’s probably the reason why I rely so much on Pinterest for gathering ideas and setting a clearer direction to go for. Scanning through hundreds and thousands of pins surely helps, but it is hard to ensure every pin that the user sees serves meaningful connotations.

Although Pinterest has constantly recommended interesting home feeds and generated search results, getting truly personalized recommendations is still a challenge.

Hypothesis

I originally hypothesized that users constantly get irrelevant posts because they are not clear how to get rid of them. My mind changed after interviewing people from different target groups.